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Marketing Services for Medical Practices
Pacific Crest Group is proud to announce the launch of a new Marketing Services department, specifically designed to support the needs of medical practices in the San Francisco Bay Area. We offer several different services to help your business make the best possible impression on both your current patients and prospective new patients.
Office Presentation Best Practices
- "Patient Friendly" review of your administrative areas, waiting area, and examination rooms, with recommendations for improvements
- Staff training on phone manners and related patient-facing interaction, and an audit of your phone system for ease of use
Fundamental Sales Tools
- Development of marketing messages that present your practice's benefits to patients, referring physicians, and other audiences as appropriate
- Creation of fundamental tools for business communication: letterhead and envelopes, brochures, business cards, and other marketing materials
Networking and Referral Development
- Development and implementation of a strategic plan to increase your visibility in the community and generate additional referrals from other physicians
- Available promotional activities range from purely social networking, to educational with continuing education credit
Advanced Sales Tools
- Development and implementation of marketing communication strategy and tactics to generate new patient referrals
- Available options include traditional marketing (radio, television, and print); direct mail (both print and online); and various forms of Internet advertising
Please contact us to discuss your marketing needs and to arrange an initial meeting.
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